BIA Radar
A radar that clips onto a white cane and warns blind people about obstacles above the waist, the part of the path a cane can’t reach. Designed with blind people.
Discover BIA Radar at biaradar.com (opens another site)Technology for problems too small for everyone else.
Many real problems go unsolved because, for a large company, the cost of development never pays off. Neosenti exists to solve them.
Impact
Billions of people rely on technology the market doesn’t prioritize.
2.5 billion
people need at least one assistive product, such as glasses, a white cane or a hearing aid.
3.5 billion
will need one by 2050 as the world’s population ages.
3% to 90%
is how much access to these products varies between poorer and wealthier countries.
Source: WHO and UNICEF, Global Report on Assistive Technology, 2022.
Who needs us
- People with disabilities, who rely on a product for their independence.
- Older adults, a group growing all over the world.
- People in countries where solutions arrive imported and expensive, or not at all.
When a market is too small for everyone else, these people are left with nothing. In Brazil, the government had to launch a national challenge just to get a solution built for white cane users. That is the space we fill.
How we work
We make development fit a small market.
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We start with people
Before any circuit board, we go to the people who will use the product. We build with them, not for them.
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We reuse our core technology
Radar, on-device AI and modular electronics, developed in-house and reused in every product. A new problem never starts from scratch.
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We manufacture in small batches
Industrial-quality production in low volumes, so a product doesn’t need to sell millions of units to exist.
What we believe
Five principles guide every design decision.
The average user doesn’t exist.
We design for people at the edges, not for the average.
Design for the worst day.
No internet, the wrong cable, no repair shop nearby: it still has to work.
Ethical technology.
No artificial barriers. We only charge a recurring fee when providing the service has a recurring cost.
Price is access.
The people who need it most often have the least. Price decides who gets left out.
Brazil is the target, not the test.
What works here works almost anywhere.
Products
BIA Radar is the first proof that the idea works.
What’s next
The same core technology, applied to other problems of independence and care.
About
A company that started by listening, before building anything.
Rafael Farias Meneses, a computer engineering student at UTFPR, founded Neosenti in 2025 in Toledo, in southern Brazil. His first stop was an association of blind people, to understand the problem from those who live with it.
When I hear that it’s better to sell to half the people at twice the price, I think of the people being ignored instead of embraced.
Milestones
- 2025 Neosenti founded in Toledo, Paraná, Brazil.
- 2026 1st place in Brazil’s Smart Canes Challenge, run by ABDI (Brazilian Agency for Industrial Development) and the Paraná state government, with BIA Radar.
- 2026 Na Prática Award, South region, for the founder.
Contact
Let’s build this together.
One email for everything. Tell us who you are and what you have in mind, in English or Portuguese.
Toledo, Paraná, Brazil
- Partners and industry to develop or manufacture with us.
- Institutions to bring our solutions to the people you serve.
- Investors to get to know the company and our plans.
- Press for interviews, facts and images.